Mews

What they do
Hospitality is entering a new era where property management systems (PMS) are no longer just passive infrastructure. Mews is at the forefront of this shift with its innovative cloud-based management and payments platform that helps hoteliers better price, sell and operate every aspect of their business.
The platform is the most connected marketplace in the hotel industry, with over 1,000 integrations and offers a tightly integrated ecosystem of services to hoteliers, including:
- Operation management system saving time for hotel staff in their daily work
- Revenue management solution, empowering hoteliers to make smarter, real-time pricing decisions and get better revenue predictability
- Space management tool, which helps monetize underused spaces
- Payment processing service, including a cross-border payments feature
- Event management feature, enabling hotels to turn every space into a revenue- and profit-generating unit
Mews continues to successfully expand up-market, with significant traction amongst mid-market clients. As a result, the company has achieved significant market penetration (over 20 percent in core geographies) in a historically fragmented market and has reached over 13,300 customers worldwide.
Why Kinnevik invested in Mews
Mews is an example of a successful vertical software business, with the potential to become a one-stop shop for all business needs in the hotel industry, resulting in increased client retention and revenue expansion. Mews’ mission-critical nature as the ‘operating system’ for hotels results in very low churn. Additionally, as they continue to develop their product suite, the company can build an ecosystem of services where they can ‘land and expand’, increasing its addressable market over time.
The EUR 70m capital raise in March 2025 marks a pivotal moment in Mews’ expansion strategy, with a focus on accelerating its growth in the US. Mews continues to capture market share and expand its footprint across North America, and recent milestones include:
- 2x revenue in North America year-over-year
- 2x the number of hospitality brands using Mews
- More than doubled the number of rooms and spaces managed via Mews
Led by founder Richard Valtr and CEO Matthijs Welle, former hoteliers who are joined by a highly talented and complementary management team, the company is now hard at work rolling out its expanded capabilities to its thousands of existing customers. Combined with its expansion in the US and DACH markets, we are seeing a step-change in Mews’ growth journey.
To continue to create value, Mews focuses on:
- Continuing the expansion in the US and Continental Europe
- Accelerating platform innovation through AI-powered revenue management capabilities
- Driving strategic acquisitions
Key information
- Leading operating system for hospitality
- Over EUR 330m in run-rate revenues in August 2025
- Over 50% revenue growth in 2024
- Over EUR 18bn in annualized payments volume in August 2025
- 13,300 unique customers in August 2025
News in the quarter
- The company’s AI-powered revenue management solution, Atomize, has doubled its customer base in the last six months. Since being acquired by Mews in late 2024, Atomize has transformed into a next-generation, generative AI-powered engine for automated pricing
- Launched a digital wallet hotel key integration, enabling guests to store room keys within their smartphones’ wallets directly from the browser, and without the need to download an app, setting a new industry standard for hotel automation
- Announced the acquisition of Flexkeeping, bringing automated housekeeping and team collaboration tools into the Mews ecosystem





